Okta Pricing 2026: Plans, Costs & Free Options

Last Updated: May 2026

Enterprise identity and access management platform providing SSO, MFA, and lifecycle management for workforce and customer identities. Okta currently offers a Paid pricing model. Below is a complete breakdown of all available plans, costs, and what each tier includes.

Pricing Plans

Workforce Identity Starter

$2/user/month

Includes

  • SSO for up to 3 apps
  • MFA (Okta Verify)
  • Basic directory integration
  • Standard support

Best for: Small organizations starting with identity management

Workforce Identity Enterprise

Custom quote (~$5–$15/user/month)

Includes

  • Unlimited SSO integrations (7,000+ apps)
  • Adaptive MFA
  • Lifecycle management
  • HR integration (Workday, BambooHR)
  • Priority support

Best for: Mid-to-large enterprises with complex identity needs

Customer Identity Cloud (Auth0)

Free up to 25K MAU + from $240/month

Includes

  • 25,000 monthly active users free
  • Social login & machine-to-machine auth
  • Custom domains
  • Enterprise MFA add-ons

Best for: SaaS product teams building customer-facing authentication

Okta Privileged Access

Custom add-on

Includes

  • Just-in-time privileged access
  • Privileged session management
  • Zero-standing privileges
  • Audit-ready reporting

Best for: Organizations needing PAM alongside IAM

Is Okta Worth It?

Okta delivers strong ROI for IT administrators, security architects, and CISOs at organizations standardizing identity across SaaS apps — Workforce Identity SSO at ~$2/user/month is the industry baseline for IDaaS and pays for itself in eliminated per-app credential management. Upgrade from base SSO to Adaptive MFA (~$3/user/month) the moment you need risk-based authentication, and add Lifecycle Management ($4/user/month) for HR-driven provisioning and deprovisioning workflows. Compared to Microsoft Entra ID P1 at $6/user/month (often bundled in M365 E3 at no marginal cost) and Ping Identity at similar enterprise pricing, Okta wins on app integration breadth (7,000+ pre-built SAML/OIDC apps) while Microsoft wins on bundled cost for organizations already on M365. Customer Identity (Auth0) is priced separately by MAU.

Pricing Tips & Discounts

Okta does not publish discounts, but multi-year contracts (3 years) and 5,000+ user deals routinely yield 20–30% off list price. Okta offers a permanent free Developer Edition (up to 100 monthly active users) for testing and Auth0's free tier supports 7,500 MAU for Customer Identity. Non-profit and education discounts are available through Okta for Good. Annual billing is standard. End-of-fiscal-year (January, fiscal year ends January 31) is the best negotiation window. See the official Okta pricing page.

Frequently Asked Questions

Is Okta free?

Okta offers a free Developer Edition (up to 100 monthly active users) for testing and development. Production Workforce Identity and Customer Identity tiers are paid, starting at approximately $2/user/month for SSO.

What is the cheapest Okta plan?

The cheapest production plan is Workforce Identity Single Sign-On at approximately $2/user/month (billed annually). Okta's free Developer Edition is $0 but limited to 100 MAU for testing only.

Does Okta offer a free trial?

Yes — Okta offers a 30-day free trial of Workforce Identity with full feature access, plus the permanent free Developer Edition (up to 100 MAU) for non-production use.

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